Many people are afraid to go and see a lawyer for estate planning. They may not want to look foolish, knowing so little about the subject. They may feel intimidated by the knowledge and authority of the attorney. Some are frightened about the cost or being taken advantage of. They may have had a bad previous experience with a lawyer, either in the same or in another field of law, and so on.
For this reason, we start with the premise that we must first build the client’s confidence. We do this by offering a free initial consultation where we explore the client’s social and financial issues. It’s often like chatting with someone in their living room. We like to get to know you and your overall situation. It’s a low-key, judgment-free zone. We park our egos at the door when we come in and endeavor to treat our clients as the peers and equals they are.
All the while, we are formulating the outline of an estate plan in our heads and passing along our thoughts and ideas to the client on an ongoing basis throughout the process. By the end of the first meeting, we have often formulated a tentative estate plan which we share with the client, also stating what the fees will be. We give the client a copy of our book “Ettinger Law Firm’s Guide to Protecting Your Future”, written in plain English, telling them which chapters apply to their situation and, for those who prefer to watch, share the link to our estate planning seminar on our website, trustlaw.com. The client is then invited to a second free consultation, two or three weeks later, to have all their questions answered, draft the estate plan and receive a written fee proposal. Unique among elder law estate planning firms, we do not ask our clients to sign any retainer agreement or to pay any fees up front.
Our fee proposal states that unless and until the process is completed to the client’s satisfaction, no fees are due and there is no obligation to the law firm. In other words, the client remains in charge of their affairs right through to completion. We believe that that’s the best place for you to be and, if we’re here to serve you, then it’s the best place for us to be too.